E-COMMERCE
Scale your ecommerce sales profitably (not just “more clicks”).
We combine Google Search/Shopping/PMax to capture high-intent buyers and Meta to create demand + retarget ~ with weekly testing and clear reporting.
Get a custom plan + budget range in 15 minutes.
What we do for ecommerce stores:
Fix tracking + product feed so Google/Meta can actually perform
Launch/optimize Campaigns
Weekly testing (assets, offers, product grouping) to lift ROAS
What happens in the first 30 days:
Week 1: Tracking + feed audit, quick wins, structure
Week 2: Launch / rebuild campaigns, negative cleanup, segmentation
Week 3: Creative + product testing, budget reallocation
Week 4: Scale winners + report + next month roadmap
Recent wins (proof beats promises)
Automotive e-commerce:
Month 1:
242 conversions
Conversion value: $90,784.42
Spend: $11,443.95
ROI/ROAS: 7.93x
Month 2:
274 conversions
Conversion value: $104,615.88
Spend: $12,768.18
ROI/ROAS: 8.1x
Retail e-commerce:
Dec 30, 2024 – Apr 21, 2025: 20.9K clicks, $2.95K cost, 80 conversions, ROAS 445.41% (~4.45x)
Dec 30, 2024 – Apr 21, 2025: 4.76K clicks, 527K Impressions, $0.56 CPC, ROAS 565.66% (~5.66x)Electric scooters e-commerce:
Month 1: 51 conversions @ CA$12.30 cost/conv
Month 2: 58 conversions @ CA$14.21 cost/conv
Month 3: 70 conversions @ CA$13.30 cost/conv
Results shown are from campaigns executed by our lead strategist and vetted partner specialists (now part of our delivery team). Innovia Media manages strategy, reporting, and account direction - and we bring in specialists when needed. Results vary by your offer, budget, and market.
Pricing
Starter (Ecom Launch) - From KSh 80,000/mo
Best for stores doing consistent orders already.
Growth (Scale) - From KSh 130,000/mo
Best for stores ready to scale and test aggressively.
FAQ
How fast can we see results?
Most stores see early signals in 7–14 days (clicks, add-to-carts, checkout starts).
Consistent, scalable performance usually takes 30–60 days because we’re testing products, bidding strategy, creative, and feed quality - then doubling down on what’s profitable.
Do you guarantee ROAS?
No agency can honestly “guarantee” ROAS because it depends on things outside ads: pricing, margins, stock, fulfillment, website conversion rate, and competition.
What we do guarantee is the process: clean tracking, profit-first strategy, weekly optimization, and clear reporting so you always know what’s working and what to fix next.
Do you need my website changed?
Not always. If your store is already converting, we start immediately.
But if conversion rate is the bottleneck, we’ll recommend simple, high-impact fixes (product pages, checkout friction, trust elements, speed).
You don’t need a redesign -usually it’s small changes that move the needle.
What budget do I need?
For e-commerce, a good starting point is KES 100,000 – 300,000/month in ad spend (or $700 – $2,000/month).
Lower budgets can work, but results take longer because we can’t test enough products/audiences to find winners fast.
During the audit, we’ll confirm a budget based on your margins + average order value + break-even ROAS.
Can you work with my internal team?
Yes. We can plug into your team for creative, website/dev, customer support, or inventory.
We’ll give them clear tasks and timelines (what to change, why, and what impact to expect) so execution stays fast and clean.